Résumé

Freelance Content Creator and Social Media Manager
AVVAY (2021 - present)

  • Tripled Instagram audience in first year

  • Create high-quality social media assets with Adobe Suite

  • Create promotions that successfully communicate brand identity to new potential followers and convert them into engaged consumers

  • Use photography and copywriting skills to tell the story of the brand and its real-life users

Graphic Designer and Content Creator
Path & Compass (2022 - present)

  • Provide eye-catching, elegant, and effective design solutions to a diverse clientele in a variety of industries

  • Brainstorm new ways to help clients grow from a marketing standpoint, and see projects through from beginning to end

  • Design compelling email newsletters that engage target audiences

  • Create advertisements that combine impactful marketing copy with noteworthy design

Social Media Manager
She Reads Truth (2018 - 2020)

  • Managed the engagement strategies for all social accounts for an audience of more than 992,000, contributing to record-breaking year-over-year sales

  • Developed organic and paid social and email campaigns for every new product launch, tailoring each campaign to specific audiences across three brands

  • Grew Instagram followers by 130,000 by identifying influencer collaboration opportunities, curating user-generated content, and analyzing granular data points to optimize reach

  • Aligned daily, monthly, and yearly data points with social media trend research to consistently present creative, cutting-edge growth opportunities

  • Oversaw social media advertising and paid promotions with a data-driven mindset